by Erin Fitzmaurice | Oct 18, 2016 | Tips & Tricks
The programmatic media buying and selling landscape continues to get traction. In this ecosystem where ads are more likely sold on a CPM basis, one of the questions that arises from a publisher’s perspective is how do you figure out what the right price is to sell...
by Erin Fitzmaurice | Oct 2, 2016 | Tips & Tricks
Have you ever received a revenue report and just been overwhelmed by the amount of information that was squeezed onto each page? It can be difficult to filter out the information you need immediately from all the other information flying around the page. You need a...