Your Questions About CPM Optimization Tool Answered

The programmatic media buying and selling landscape continues to get traction. In this ecosystem where ads are more likely sold on a CPM basis, one of the questions that arises from a publisher’s perspective is how do you figure out what the right price is to sell...

Data Segmentation: Segment Your App Data as You See Fit

Have you ever received a revenue report and just been overwhelmed by the amount of information that was squeezed onto each page? It can be difficult to filter out the information you need immediately from all the other information flying around the page. Talk about a...

Ad Network Revenue Reporting in Focus

There are lots of different factors that come into play while monetizing your F2P mobile apps. We know the data collection of your Ad Network Revenue reports is a critical topic around this subject. This is why we decided to answer a few questions we frequently...

Monetization Performance at your fingertips

So you had a great idea for an app. You put in all the hard hours and finally got to the finished product and it has launched worldwide. But how can you monitor your monetization performance all over the world to ensure you are still keeping up revenue? That is where...