The Unsung Benefits of Report Automation

App publishers and yield management experts know that reporting is a critical part of their strategy. It highlights what is working and what needs to be tweaked. On the other hand, gathering reports is time consuming and far from perfect when done manually. Go ahead...

Libring: A Better Reporting Experience

Keeping pace with the ever-changing programmatic ecosystem is not for amateurs. In the effort to optimize ad revenue, publishers that rely on programmatic advertising have to manage multiple ad networks, SSPs, DSPs, mediation, attribution and analytic platforms....

7 Deadly Sins of Ad Revenue Data Collection

Data collection is not something any of us want to do manually. Let’s face it, aggregating and organizing data from tons of reports is a time-wasting task and just plain boring. Luckily,  automated reporting tools make the job faster! These solutions do all the hard...