by Cristina Toletti | Nov 5, 2018 | Interviews
Inspired by the energy and the beats of the famous Brazilian rhythm that brings people together, the samba, Matt Voigt found the perfect name for his new venture: a social platform to connect local events to local people. In 2010, Saambaa was born. He enlisted the...
by Erin Fitzmaurice | Sep 5, 2018 | Interviews
We’re headed to Pocket Gamer Connects Helsinki! Have you heard the news? Libring is going to be at Pocket Gamer Connects Helsinki next week! In preparation for the big event, our CEO spoke with the Pocket Gamer team to tell them a little bit about Libring and...
by Libring | Jan 16, 2018 | Interviews
Mike Evans, CMO at SEGA SEGA Forever is not just an initiative to democratize retro gaming. It is also a smart strategic move to develop a stable revenue stream in today’s highly competitive games market. SEGA’s mobile publishing strategy is based on three key...
by Cristina Toletti | Mar 29, 2017 | Interviews
Finding the sweet spot between monetization and user experience is the secret sauce behind every successful F2P game. Our client, Helsinki-based Futureplay Games, found their sweet spot with Rewarded Video. The studio coined the term View-to-Play – where users...
by Cristina Toletti | Jan 30, 2017 | Interviews
Jeb Balise A recent study conducted by Survey Monkey Intelligence on mobile trends points out that puzzle games get the most engagement in the US with an average of 105 minutes spent per active user per month. More time means more opportunities to show ads to...