Blog
We are talking monetization, ad tech industry trends, Libring product updates and more!
Marketing Hurdles of Hyper-Casual Games
The hyper-casual segment is booming. These games target the largest audience possible and are driving a lot of growth in the app stores with developers creating tons of titles that are released at a quicker pace. They are mainly supported by ads (a mix of video,...
Libring’s CPM Optimization Tool helps you define your floor prices
Libring Team: Getting to know Pedro Padoveze Barbosa
At Libring, we aren’t just a company. We are made up of people from around the globe and, we may be biased, we wanted to show you who we are and what makes the Libring team the greatest crew around! Pedro Padoveze Barbosa is our resident game designer, supplementing...
PGC Interview with Libring CEO, Marcelo Ballestiero
We're headed to Pocket Gamer Connects Helsinki! Have you heard the news? Libring is going to be at Pocket Gamer Connects Helsinki next week! In preparation for the big event, our CEO spoke with the Pocket Gamer team to tell them a little bit about Libring and what he...
Libring Team: Getting to Know Douglas Teixeira
At Libring, we aren’t just a company. We are made up of people from around the globe, and we may be biased, but we wanted to show you who we are and what makes the Libring Team the greatest crew around! Douglas Teixeira, gives us a look into what it is really like to...
The Libring Team: Getting to Know Júlia Carmona
At Libring, we aren’t just a company. We are made up of people from around the globe, and we may be biased, but we wanted to show you who we are and what makes the Libring team the greatest crew around! Our globetrotter, Júlia Carmona, an advocate for strong females...
Blockchain Games: Fad or Future of the Gaming Industry?
We’ve all heard about Blockchain, a digital ledger that automatically records the history of transactions adding transparency to any process. Bitcoin was its first application, but blockchain has had major hype in recent years based on the promise of transforming many...
Casual Games Monetization: Don’t Take Anything for Granted
The Power of Mobile Video Ads in Casual Gaming
Last summer we wrote a post comparing the benefits of banner and video advertising. No offense to banner ads, but video has been dominating the market in the mobile ecosystem for some time now. So, we decided to take a deeper look into the world of mobile video ads....
Your Ultimate Guide to GDPR News
GDPR is coming into force next week. There are tons of articles out there talking about the subject. The last thing we want is to bog you down with yet another post about what it is and how you can comply. So, we are taking a different approach. We have decided to...
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